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U.S. Department Of Commerce Launches First-Ever Instagram Account For Cabinet Secretary

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FOR IMMEDIATE RELEASE
Friday, January 31, 2014
CONTACT OFFICE OF PUBLIC AFFAIRS
202-482-4883

Commerce Secretary Penny Pritzker Also Has New, Corresponding Twitter Handle

The U.S. Department of Commerce today launched an Instagram account for Secretary of Commerce Penny Pritzker, making her the first-ever Cabinet official to have an Instagram account. The account will be directly tied to the Department’s Facebook page.

The Instagram account will give followers a behind-the-scenes look at Secretary Pritzker’s daily life as a Cabinet Secretary.

The launch is part of Commerce Department efforts to increase digital engagement with consumers, businesses, and other stakeholders through 21st century technology. As the voice of business in the federal government, the Department is committed to promoting U.S. innovation and competitiveness and championing the entrepreneurs and start-ups who are at the heart of our growing digital economy.

In addition, the Department is changing the secretary’s Twitter handle to correspond with the Instagram account – from @CommerceSec to @PennyPritzker. Follow Secretary Pritzker now at www.instagram.com/pennypritzker and www.twitter.com/pennypritzker.