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Blog Category: Task Force for Travel and Competitiveness

Making America a Top Tourist Destination: Commerce and Interior Keep Up Efforts to Increase Visitation

Guest blog post by Commerce Secretary John Bryson and Interior Secretary Ken Salazar

This month, more than a million visitors from across the country and around the world are coming to our nation’s capital to see the cherry blossom trees that bloom each spring among some of America’s most treasured historical landmarks. From the purchase of airline tickets to dining in area restaurants to staying in hotels, these visitors are infusing millions of dollars into the community and supporting local businesses.
 
As we search for ways to grow our nation’s economy, we must not overlook the travel and tourism industry as a source for economic opportunity. According to data released by the Commerce Department earlier today, tourism spending increased 8.1 percent in 2011 and supported an additional 103,000 jobs, for a total of 7.6 million jobs.
 
A big factor in the increase was a surge in international visitors to our country: in 2011, 2.5 million more international visitors came to the United States compared with the previous year. These international visitors spent an all-time record of $153 billion on U.S. travel and tourism-related goods and services.
 
As this data reveals, the travel and tourism industry is one of the most important engines of our economy—in fact, it is our number-one service export. That is why President Obama recently announced the creation of a Task Force on Travel and Competitiveness, which charged us with leading efforts to develop recommendations for a National Travel and Tourism Strategy to promote travel throughout the United States.